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Demand Generation and Sales Enablement Lead

DMET, Full-Time

NEW YORK, NY

$110,000 - $125,000


The Role:

A rapidly growing enterprise cloud company is seeking an experienced inbound marketer to increase awareness of the company, its products, and capabilities, and to generate a funnel of high quality leads for the sales team.

JobĀ  Description:

  • Build and manage editorial calendar of content to attract qualified leads to the EU’s sales funnel
  • Assist in producing blog posts, whitepapers, ebooks, reports, webinars, and infographics
  • Grow new leads, including marketing-qualified leads, by converting website and social media traffic through calls-to-action, landing pages, and lead generation content
  • Working with Sales and Customer Success execute an Account-based marketing (ABM) strategy
  • Optimize our marketing automation and lead nurturing processes through email, content, automated workflows, and social channels
  • Grow new leads, including marketing-qualified leads, by converting website and social media traffic through calls-to-action, landing pages, and lead generation content

Required Skills:

  • BA/ BS degree or equivalent work experience
  • 5+ years expereince in content and inbound marketing
  • Proficiency in HubSpot’s marketing automation and content management software
  • Expert in end-to-end inbound marketing, including managing campaigns, lists and

Desired Skills:

  • Excellent written communication and editing skills
  • A creative thinker, with an ability to use data to inform decisions
Apply now